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Smarter Email Automation with Mailchimp

The email marketing tool market is for everyone. There are plenty of choices for business owners and marketers to pick from, but how can you tell one version is better than the next? MailChimp definitely stands out from the rest. From landing page design to automation tools and back again, MailChimp offers many features available…

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6 Tips to Grow Your Subscribers With Your Newsletters

Websites and e-commerce businesses may earn loads with their newsletters, but small business face a challenge. However it gets harder for the smaller businesses. In spite of this, newsletters are powerful tools. You just have to be more resourceful, creative, and goal-oriented with your approach. Readers are different from your normal customers. You will not…

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Why Should You Capture Mails On Social?

Whether you are posting to fans and followers or advertising, converting social mobile consumers from their news feed directly on to the path to purchase is tedious. However, marketers can easily combat this. Social maybe a good top-of-the-funnel channel, but unless you can connect it to middle-funnel tactics, you will never get complete value. Let…

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