Digital Marketing
Three Ways to Recycle Your Blog
Sometimes we focus too much on the content, forgetting that we have to market it properly as well. Not only that, it is equally important to breathe life into your old blogs and check it’s health. A blog can become cluttered with dead content and links or depend on an out-of-date template. What can turn…
Read More6 Tips to Grow Your Subscribers With Your Newsletters
Websites and e-commerce businesses may earn loads with their newsletters, but small business face a challenge. However it gets harder for the smaller businesses. In spite of this, newsletters are powerful tools. You just have to be more resourceful, creative, and goal-oriented with your approach. Readers are different from your normal customers. You will not…
Read MoreWhy Should You Capture Mails On Social?
Whether you are posting to fans and followers or advertising, converting social mobile consumers from their news feed directly on to the path to purchase is tedious. However, marketers can easily combat this. Social maybe a good top-of-the-funnel channel, but unless you can connect it to middle-funnel tactics, you will never get complete value. Let…
Read MoreThe Most Potent Formula For Success On Social Media: Brand Ambassadors
Providing social measurements for social media promotions will be the focus of all marketers this coming year. Measuring your success with your Facebook followers is not a benchmark anymore. You can get them in a number of ways, including buying them. You can get success and have a focused strategy by activating and working with…
Read More9 Ways to Authentically Thank Your Customers
Marketers spend a lot of time on improving first impression. Are you spending time on saying a ‘Thank You’? So how are you saying “thank you”? It builds a bond between a customer and you. Here are some Ways to Authentically Thank Your Customers. 1. Shopping You always thank someone when they give you money,…
Read MoreTips To Achieve a Zen like State in Marketing & be Mentally Active
This article is more on the humanistic aspect. When you are working in an online marketing agency or a corporate, stress eventually gets to you, instead of ideas. Make an environment in your mind that is conducive for generating ideas. We have listed a few simple tricks to get more ideas if you are running…
Read MoreSteps on Creating a Review Funnel
Sometimes marketers feel helpless when it comes to positive reviews. You cannot control what your customers think about you, can you? If you want to keep your good name and avoid PR mishaps, you you absolutely cannot buy or create fake reviews. Getting realistic reviews is all a numbers game. How to increase your numbers…
Read More3 Thoughts before going Social this Holiday
The holiday season is in. All brands are gearing up to launch their seasonal marketing campaigns. After all, if you are interacting with customers at the busiest shopping time of the year, it has to be personalized. Apart from right channel, the other most important thing to consider revolves around language and culture. To execute…
Read More5 Facts about Social Media
There are tons of things you need to know about being social. Here are the five critical things you need to know about being ‘Social’. The fact of the matter is you have to be active on social networks and stay in front of your customers. 5 Things To know 1. Be Proactive Keep updating…
Read MoreThree Routes to Shoot Up Your Marketing Results Using Color
You would not like to land on a website that has an orange, purple and red colliding with each other. It will be difficult for you to focus on the page and will leave . When visitors see your display ads or click on your landing page, they make decisions within seconds. Colors influence reactions…
Read MoreFive Simple Development Tips that will make your Mobile App Stand Unique
In the year 2013, there has been a number of people browsing the Internet with their mobile phones. This is expected to race ahead of those using laptops, tablets, and desktop computers combined. Here are five development tips to help your mobile app stand out from the crowd. No skeuomorphic design! Skeuomorphic design is nothing…
Read MoreFive upcoming Mobile Marketing Trends for 2014
The future of the ever-changing mobile marketing industry is interesting. Facebook’s mobile advertising, was clearly one of the most important event in mobile advertising during 2013, and it reshaped the mobile ecosystem. We have tried to highlight a few trends that marketers will come across next year. 1. Mobile Real time bidding: Mobile Real time…
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