Tips for Improving Retargeting Ads

There many elements to consider in a good ad, but with a few attempts and alterations, you will find those award winning ads. You have to bring freshness to your ads in terms of a new message, a theme or you can even tell a story. In this article, we have provided a few tips…

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9 Tips: It is Time to Connect Your Content Marketing to Your Business

Brands are increasingly recognizing content marketing as a valuable tool and t are investing accordingly. As the content marketing scene is never constant, here are a few rule of thumb strategies that always work: An experienced content marketer will always know to create content that will attract short term attention span. This is not for…

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Five Retargeting Predictions for 2014

Predictions are a way of comparing now and then. You will come across many during the Holidays. Let us indulge in some predictions for re-targeting. 1. Mobile re-targeting Mobile devices are populating a large portion of traffic to e-commerce sites. With smartphone and tablet penetration, these numbers are set to grow more in 2014. Mobile…

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Three Ways to Recycle Your Blog

Sometimes we focus too much on the content, forgetting that we have to market it properly as well. Not only that, it is equally important to breathe life into your old blogs and check it’s health. A blog can become cluttered with dead content and links or depend on an out-of-date template. What can turn…

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6 Tips to Grow Your Subscribers With Your Newsletters

Websites and e-commerce businesses may earn loads with their newsletters, but small business face a challenge. However it gets harder for the smaller businesses. In spite of this, newsletters are powerful tools. You just have to be more resourceful, creative, and goal-oriented with your approach. Readers are different from your normal customers. You will not…

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Why Should You Capture Mails On Social?

Whether you are posting to fans and followers or advertising, converting social mobile consumers from their news feed directly on to the path to purchase is tedious. However, marketers can easily combat this. Social maybe a good top-of-the-funnel channel, but unless you can connect it to middle-funnel tactics, you will never get complete value. Let…

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9 Ways to Authentically Thank Your Customers

Marketers spend a lot of time on improving first impression. Are you spending time on saying a ‘Thank You’? So how are you saying “thank you”? It builds a bond between a customer and you. Here are some Ways to Authentically Thank Your Customers. 1. Shopping You always thank someone when they give you money,…

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Steps on Creating a Review Funnel

Sometimes marketers feel helpless when it comes to positive reviews. You cannot control what your customers think about you, can you? If you want to keep your good name and avoid PR mishaps, you you absolutely cannot buy or create fake reviews. Getting realistic reviews is all a numbers game. How to increase your numbers…

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